Paid Media Specialist

Über das Unternehmen

Teya

Deine Aufgaben

• shapes the way we work.We move fast. We care about quality. We stay close to the detail. And we believe great performance and genuine hospitality should go hand in hand.If you want to build meaningful products, solve real problems and make a genuine difference for local businesses, we’d love to hear from youYour Mission We’re looking for a Paid Media Specialist to own the paid lead
• generation engine thatfeeds our inside
• sales funnel across our European markets. This is a builder role at theintersection of paid media and data: you’ll run the acquisition campaigns, build the analyticslayer that measures them, and use that loop to drive qualified pipeline.AI is central to how we work. We expect you to use AI to build reporting, designmeasurement approaches, and speed up analysis and creative/experimentation workflows- not as a novelty, but as a core part of how the role operates and scales.You’ll sit close to both the platforms (Meta, Google) and the data (SQL, dashboards, funnelreporting), and you’ll be measured on how efficiently your work turns spend into qualifiedpipeline and onboarded merchants. We expect you to connect the full chain and to push thesystem toward the leads that actually convert to volume and value.Responsibilities Own paid lead generation across Meta and Google: campaign structure, objectives,bidding strategy, audiences, and day
• day optimisation, with lead generation as theprimary objective.
• Build the analytics and measurement layer, and connect spend to outcomes.Write SQL from scratch to join campaign, CRM and onboarding data; use AI to buildreporting and design measurement approaches; and own the unit economics ofacquisition (CPL, payback, LTV/CAC, ROAS) across the full funnel, using them to drivebudget allocation decisions.

Deine Voraussetzungen

• s 4+ years of experience in paid ads and lead generation.
• on experience running paid acquisition campaigns (Meta, Google, Tiktok etc)with lead generation as the objective.
• Strong SQL - comfortable writing queries from scratch and building your own analysis.
• Solid grasp of acquisition unit economics (CPL, payback, LTV/CAC, ROAS) and how touse them for decisions.
• A strong inclination toward AI - actively using AI tools to build reporting, accelerateanalysis, and improve how you work.

Benefits

• sWe trust you, so we offer flexible working hours, a